Global business /

This title asks the big question, 'What determines the success and failure of firms around the globe?' Author Mike Peng answers from both an institutional-based and resource-based view throughout every chapter, bringing an unparalleled continuity to the learning process.

Main Author: Peng, Mike W., 1968-
Format: Book
Language: English
Published: [Andover] : South Western, Cengage Learning, c2011.
Edition: 2nd ed., International ed.
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Books - 4th Floor

Call Number: HF1379 .P462 2011
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